Gen Z are known for raising their voices. They are determined to not let society hold them back from what they believe in. But with anxiety and depression being their most common mental health struggles, driven by loneliness and uncertainty about the future, they deserve support to keep moving forward.
"Keep Moving Forward" is a campaign that connects Gen Z through activism, sustainability, and storytelling. On supports their fight for change by handing out supplies at protests, providing recycling bins to dispose of old sportswear, and inspiring them to share stories about overcoming challenges.
The campaign builds a community of strong, motivated individuals who resonate with On’s mission to ignite the human spirit through movement. By connecting with Gen Z and supporting their mental and physical strength, On becomes a brand that Gen Z trusts to help them move forward in life, no matter the challenge.
